Global sharing of ideas in a cosy atmosphere
Successful trade show in Essen
Klasmann-Deilmann can look back on successful participation at the International Plant Fair (IPM) in Essen. The company used the event to strengthen its close contacts with the horticultural sector worldwide and to share experience with an interested specialist audience from all over the world. Its innovative and sustainable solutions in the world of growing media met with a positive response.
Under the heading ‘The future of growing’, Klasmann-Deilmann presented new products that mark significant milestones on the way to achieving the ‘substrate of the future’. “It is a remarkable development in a sector previously dominated by solely black-peat substrates that we are now able to add ten per cent of our wood fibre product GreenFibre to our blocking substrates,” says Dr Horst Kupschus, Managing Director of Klasmann-Deilmann Europe GmbH. “The press pots are even more stable, they are lower in weight, and we have come a step closer to our target of increasing the proportion of alternative constituents to 15% of our total production.”
Lively discussions were also prompted by the new fertiliser formulation used in organic substrates that dramatically reduces pressure from sciarids, and the redefined range of substrates for soft fruits.
Under the heading ‘The future of growing’, Klasmann-Deilmann presented new products that mark significant milestones on the way to achieving the ‘substrate of the future’. “It is a remarkable development in a sector previously dominated by solely black-peat substrates that we are now able to add ten per cent of our wood fibre product GreenFibre to our blocking substrates,” says Dr Horst Kupschus, Managing Director of Klasmann-Deilmann Europe GmbH. “The press pots are even more stable, they are lower in weight, and we have come a step closer to our target of increasing the proportion of alternative constituents to 15% of our total production.”
Lively discussions were also prompted by the new fertiliser formulation used in organic substrates that dramatically reduces pressure from sciarids, and the redefined range of substrates for soft fruits.
Klasmann-Deilmann’s exhibit had plenty of visitors – around midday, it was often standing room only (if that!). “Year in, year out, it’s great to see how many people we can play host to,” says Horst Kupschus. “The informal, even cosy atmosphere between us and our partners is tangible.” An additional highlight during the IPM was a stand party that attracted even larger numbers than in the year before.
Taking stock after this year’s IPM, its organisers announced: “More visitors, more decision-makers, more business deals,” reporting a total of 1,588 exhibitors from 49 countries.
“We can thoroughly endorse this verdict. The IPM has confirmed its position as the world’s leading horticultural fair,” Horst Kupschus added. “We welcome the marked improvement in the general mood during the IPM compared with previous years. Although the situation in commercial horticulture has not fundamentally changed, businesses are facing the challenging circumstances with renewed spirit. The IPM thus marked a successful start to the new season, and not just for Klasmann-Deilmann.”